COTRI is the world's leading independent research institute for information, training, quality assessment, research, and consulting relating to the Chinese outbound tourism market. COTRI has its head office in Heide, Germany and Chinese offices in Beijing, Shanghai and Guangzhou. COTRI has a global network of COTRI Country Partners and cooperates closely with international organisations like UNWTO, PATA and ETOA and works for companies and organisations all over the world.